Haven Medical offers FDA-registered medical instruments that are constructed to surprass industry standards. With 100 years of combined experience and over 30 U.S. patents, they embody innovation and durability.
Haven Medical, an established business, needed a modern update for their website. Their existing site was outdated, difficult to navigate, and didn’t effectively communicate their brand’s vision or messaging. The primary goal was to create a refreshed, user-friendly interface that would make it easy for both current and potential clients to find the information they need.
Luna Bella Media started by crafting clear, concise website copy aligned with Haven Medical’s goals. To refine the messaging, we visited their Grand Haven facility for an in-depth review. Once finalized, we identified key site functionalities, including a customization tool for medical tables. This feature lets users select options like color, model, and delivery, then receive a confirmation email with a quote, while Haven Medical gets notified to provide a verbal quote and next steps.
The website was transformed into a modern, sleek, and clean platform that fully utilizes Haven Medical’s brand elements. The new site not only improved usability but also clearly communicated the company’s vision and offerings, making it easier for clients to navigate and engage with the business.